04 August 2004

ITV3 to launch on Freeview

MediaGuardian reports that ITV's new 'oldies' channel ITV3 is to be a free channel on Freeview, satellite and cable when it launches in November. The decision not to charge viewers for the channel comes after months of negotiations with BSkyB, who are thought to have wanted an equity stake in ITV3 in return for featuring the channel in its line-up of subscription channels.
Story: DTT Boxes